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E-Commerce & Supply Chain30 March 20266 min read
Pinduoduo's $14 Billion Supply Chain Bet Makes Temu Structurally Unbeatable
Pinduoduo has committed RMB 100 billion (~$14 billion) to vertically integrate the factories that supply Temu. With nearly 130 million European monthly users and EU profits more than doubling to nearly $120 million, Temu is no longer just cheap — it is engineering cheapness into the industrial substrate itself. European marketplaces are optimising the wrong layer of the stack.
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